READY SET BAILEYS SOCIALS
To promote a Great British Bake Off style video featuring celebs from Made In Chelsea and Gogglebox, I edited the social cut downs to go to Instagram Stories. As such, all videos were 9x16 - a concept I am becoming very familiar with as a lot of work is now becoming vertical as we head into a more digital age!
It was a fun edit, a chance to be fast paced and energetic whilst looking for those funny moments in the footage. It went up on Twisted's Instagram and the main video went to YouTube. With over 5 million instagram followers it was important to get the promotional edits right.